Lamar Jackson and Dale Earnhardt Jr. Clash Over Trademark of Number 8
Baltimore Ravens quarterback Lamar Jackson has found himself in a legal tussle with NASCAR icon Dale Earnhardt Jr. over the trademark rights to the number 8. Jackson, who recently switched to jersey number 8 from his former number 8, filed for a trademark on the digit, sparking a dispute with Earnhardt, who has long been associated with the number in the racing world.
The conflict centers around the usage of the number 8 in merchandise and branding. Earnhardt Jr., known for his successful racing career and his use of the number 8 on his car, argues that his established brand could be confused with Jackson's new trademark. Legal experts suggest that the case may hinge on the distinctiveness of each athlete's use of the number in their respective sports.
Both athletes have expressed a desire to resolve the issue amicably, but as of now, the dispute continues to unfold in the legal arena. Fans and followers of both sports are keenly watching the outcome, which could set a precedent for future trademark disputes involving numbers in sports.
Related issues news
Is Lamar Jackson suing Dale Earnhardt?
Jackson's attorneys filed a notice of opposition with the U.S. Patent and Trademark Office this week against NASCAR Hall of Famer Dale Earnhardt Jr. for a pending trademark claim by JR Motorsports (the NASCAR team Dale Jr. owns) over a style usage of the No. 8.
Why is Lamar Jackson suing Dale Jr.?
Dale Earnhardt Jr. once co-wrote a book titled 'Driver #8,' but another famous No. 8 — Baltimore Ravens quarterback Lamar Jackson — challenged Earnhardt's race team's ability to trademark a No. 8. An Earnhardt company, DEJ Holdings, applied to trademark two stylized No. 8s last year.
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